Page 17 - Lighting Magazine April 2020

time. We currently have products from about half of our lines in-situ at the house.”
Clarisa Llaneza, Creative Director of The Ad- elaide Project, adds, “While manufacturers do not pay a fee, most have provided samples that are on display. The products shown are curated by myself, based on input from the specification representa- tives, clients, and by studying current global trends, projects, and technologies.”
The displays and products will be rotated every few months to keep the looks current. “We have de- signed the space to allow for maximum flexibility so that we can rotate our manufacturers and their re- spective products,” Llaneza states. “Lighting can be a bit of a mystery for some of our clients; controls even more so. By rotating the types of products through a variety of applications, we are striving to [demonstrate] how lighting is a versatile and effec- tive way to bring the spirit of a space to life.”
The main priority is to address foundational
design challenges when it comes to lighting and controls. According to Llaneza, this means illumi- nating specific rooms (i.e. a bedroom, living room) and “getting the colors right,” for instance bringing warmth and intimacy to open spaces and consider- ing user experience when it comes to controls.
“The overarching goal is to achieve what tradi- tional showrooms lack — character and context, and a connection to visitors on an emotional level,” Pott explains. “In order to accomplish this, we not only aim to bring to life an assortment of lighting applications across commercial and residential ap- plications, but we also seek to keep the vignettes ‘fresh’ by rotating the lighting, art, furniture, and accessories on a quarterly basis. We will be varying the products on display from manufacturers cur- rently installed and will integrate luminaires from manufacturers not currently shown. We will also have ‘manufacturer take-overs’ of the space, allow- ing each of them a time to have a larger presence
from lEft to right:
The street view of The Adelaide Project in Toronto; inside the foyer; illuminating a conference room; the interior of the space often resembles a museum setting.
a new way to rEprEsENt
“The overarching goal is to achieve... character and context, and a connection to visitors on an emotional level.” —Clarisa Llaneza
april 2020 | enLIGHTenment Magazine 15