Page 28 - Lighting Magazine December 2019

2020 Forecast
ALookIntoOur Although there were plenty of highs, 2019 was not without its difficulties – fears of an economic recession loom- ing, tariffs putting a wrench in margins, and the loss of important industry fig- ures such as former Hinkley CEO Rick Wiedemer to name a few. Now that we’re looking ahead to 2020,
Crystal Ball for
From women’s impact to the relationship between manufacturers, retailers, and sales reps, the
lighting industry continues its transformation. BY NICOLE DAVIS
24 enLIGHTenment Magazine | DeceMber 2019
what’s in store?
The annual Lighting One survey, which gathers
members’ thoughts on the upcoming year, may shed some light. “More than 300 locations participated, and I feel confident in saying that the consistent mes- sage is ‘challenging,’” says Gregg Garofalo, President of the buying group. “Competition is tougher, distri- bution paths continue to increase, and the internet and housing market will continue to play a huge role in the outcome.”
Although it seems like an uphill climb, the lighting industry likes a challenge. From the focus on women in lighting, to the consequences of Chinese tariffs, and the status of the relationship between manufac- turers, reps, and retailers, 2020 will unfold to reveal the strength, determination, and industriousness of lighting professionals.
The Year of The Woman
2020 is being dubbed by some as the Year of the Woman, as it marks the 100th anniversary of the
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