Page 18 - Lighting Magazine January 2019

| IntheNEws
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to provide any certi cation programs, as the ALA is a fantastic resource. With LSA, I only want to focus on topics that directly assist the independent lighting showrooms with their day-to-day busi- ness operations and empowering the showroom community in the challenges we face on a daily basis.”
As the LSC Facebook Group swelled in numbers, nominal costs have occurred that Dixon paid for out of pocket. With the formation of a non-pro t associa- tion, the dues collected will o set those expenses and allow Dixon to create
a website that o ers helpful sections (such as a Resource Center) and other services that cannot be accommodated on a Facebook Page.
Among the bene ts of joining the Lighting Showroom Association (the annual dues for a showroom is $250) are access to the immensely popular discussion forum, access to the Fixture Finder, plus the Resource section that provides boilerplate documents for common showroom-speci c topics – such as a credit application for builders or job interview questions – that can be customized by your business, as well
as more resources and programs to be announced in early 2019.
A Board of Directors for the Lighting Showroom Association has been formed and is comprised of lighting retailers Lisa Dixon, owner of Pace Lighting in Savan- nah, Ga., and founder of LSC and the LSA; Mark Green, owner of Hill Country Lighting Center in Kerrville, Texas; Kirsten Recce of Black Whale Lighting in Encinitas, Calif.; Donovan Turney of Light Ideas, Inc., in Port Charlo e, Fla.; and Ace Rosenstein, Publisher of enLIGHT- enment Magazine.
The LSA will hold meetings every January and June LIGHTOVATION
in Dallas with other meetings and events to come for members to network together in person. For more informa- tion, email lisa@lsalights.org or visit www.lsalights.org.
“I only want to focus on topics that directly assist the independent lighting showrooms with their day- to-day business operations.”
With LSC membership reaching
1,384 and growing at press time – a number that includes independent sales representatives as well as employees
of manufacturers – the need for more formal structure became clear to Dixon, whose background before entering
the lighting industry was in association management.
“The Lighting Showroom Association is a showroom- rst community,” Dixon re- marks. “I’m not doing legislation research or government outreach; the ALA does
a great job of handling this aspect of our business and I’m grateful to them for doing so. There are also no current plans
16 enLIGHTenment MagazIne | January 2019
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