Page 16 - Lighting Magazine November 2017

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Beacon Lighting, a multi-generational, family-owned lighting and ceiling fan manufacturer in Australia always has
a crowded booth with customers at this twice-yearly fair. Seen here are some of the sta on-hand at the show. The company also has a U.S. headquarters.
International Outdoor & Tech Light Expo returned to the AsiaWorld Expo for its second edition — with convenient shu le service running between both venues.
Organized by the Hong Kong Trade Development Council (HKTDC), the twin lighting fairs form the world’s largest lighting marketplace, o ering a wide variety of smart and green lighting products for buyers from all over the world.
HKTDC Deputy Executive Director Benjamin Chau noted, “This year, the export performance of the local lighting industry is satisfactory, with the rst three quarters recording a 4.7 percent increase to HK$7.32 billion. Mature markets such as the United States (+11.5%), the Netherlands (+43.2%) and Sweden (+23.7%) recorded double-digit growth, while emerging markets such as the United Arab Emirates and Poland saw an increase of 63.3 and 141 percent respectively.
Exports to mature markets such as the
U.S., the Netherlands, and Sweden had double-digit growth this year.
According to Chau, while the demand for LED lighting products remains
high, smart lighting has been gaining prominence. “With the rise of smart
city and smart homes, the industry has increased investment in developing lighting products that integrate well with smart systems, such as lighting systems controlled by smartphones and tablets.” Examples include: the LED Camera BW PIX, which sends user noti cations via smartphone upon detecting motion and allows two-way communication through
its built-in Wi-Fi system; the Handheld Spectral PAR meter, which enhances plant growth through recording es- sential light parameters and manual adjustments; and the AOK Smart Street Lighting, which monitors noise, air pollution, humidity and luminance, while serving as a Wi-Fi hotspot and charging station for electric vehicles.
During the joint fairs, industry experts from companies such as Philips, Tencent, Lenovo Connect, Xiaomi,
and Samsung Electronics shared their insights on the latest product trends and covered such topics as the global outlook for smart lighting, the integra- tion of illumination and IoT (Internet
of Things), human-centric lighting, the latest standards and requirements for the global LED industry, road market opportunities, as well as opportunities and challenges in the outdoor lighting industry.
The Autumn Lighting Fair was divided into various zones to showcase a range
14 enLIGHTenment magazine | december 2017
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