With COVID restrictions easing and business returning to more “normal” operations, International Market Centers’ (IMC) June 2021 “Market Insights” webinar will explore the ways that retailers are preparing for consumers’ return to their stores. The hour-long Back to Business: Attracting Buyers Back to In-Person Visits session will be held on May 12.
“When the pandemic disrupted normal business operations, brick-and-mortar retailers were forced to pivot to maintain customer connections and commerce. Now, as the nation shifts towards recovery, it’s important for retailers to think of innovative ways to welcome consumers back to their stores,” says Dorothy Belshaw, IMC’s Chief Customer & Marketing Officer. “The June Market Insights will present practical and proven steps that retailers have taken to prepare for the physical return of customers.”
Back to Business: Attracting Buyers Back to In-Person Visits showcases four retailers who discuss ways to bring the consumer experience back into stores – revealing how they have maintained and increased in-store buying plus sharing merchandising tips and incentives for their storefronts. Presented in partnership with Home News Now, the panel discussion features Ron Bailey, owner of Bailey’s Furniture in Anchorage, Alaska; Randy Coconis, president of Coconis Furniture in Zanesville, Ohio; Donna McCollough, co-owner of Dove Christian Supply in Dothan, Alabama; and Paul Zang, retail manager for The Cook’s Warehouse in Atlanta.
The webinar will be held Wednesday, May 12 at 10 am. PDT/1 p.m. EDT. Free registration is available online at http://bit.ly/IMCJneWE Attendees will earn 1.0 CEU credit.
IMC’s “Market Insights” webinars present high-level conversations about issues that are currently impacting business and allow buyers and suppliers to prepare for market throughout the year. With timely, exclusive and actionable content, the series is an extension of the programming presented by Atlanta Market, IMC High Point Market, and Las Vegas Market. The next Market Insights session is Cross-Merchandising for the Win on June 16.
IMC’s upcoming markets are Cash & Carry at AmericasMart Atlanta (May 4-6), High Point Market (June 5-9), Atlanta Market (July 13-19) and Las Vegas Market (August 22-26). The Open Year-Round showroom resources are open Monday to Friday from 10 a.m. to 4 p.m. at AmericasMart Atlanta and 10 a.m. to 5 p.m. at Las Vegas Design Center at World Market Center Las Vegas. Buyers also can source and shop – anytime and everywhere – via JuniperMarket, a new digital marketplace powered by IMC, which launches in 2021.