Page 14 - enLIGHTenment December 2016

In the news

Industry Veteran
Las Vegas

Eric Borden Launches Market Debuts

Salon West in
Consultancy Business

January

AT
er more than three decades Residential Lighting Commi ee. He he Las Vegas Market will be

of experience in the lighting now is on ALA’s Education Foundation launching a juried selection of
and electrical industry – most
Board of Trustees. Furthermore, he home décor style-se ers in a

recently as Director/Business Develop- was named a Leader of the Industry by dedicated 12,000-sq.- . on the 5th oor

ment for Kichler – Eric Borden has enLIGHTenment magazine.
of Building C. The new juried presenta-
established his own company whereby In addition to his consultancy, tion – designated as Salon West – will

he will be o ering his expertise to Borden has establishing the coaching feature OLY Studio, Natural Curiosi-
multiple channels as an independent practice Path nder Coaching and ties, Lowcountry Originals, Luna Bella,

consultant.
Guidance. This business is aimed at Europe2You, Amity Home, and Tri er

“With my close to 39 years of experi- helping companies develop programs Feefer – will be unveiled with a ribbon-
ence within the lighting and electrical and policies that concentrate on as- cu ing ceremony and gala launch party

channels, I am able to assist companies sisting, mentoring, and coaching those on Monday, January 23 during the Winter
in any way possible,” Borden explains. individuals and companies within the 2017 Las Vegas Market.

“With my sales, management, training, lighting and electrical channels.
“Las Vegas Market continues to a ract

and product development experiences, “I am at a point in life where I feel the top echelon of the nation’s trailblazing,
I can o er help and guidance within compelled to share my personal fashion-forward vendors and we are

multiple disciplines.”
experiences with the goal of assisting thrilled to debut this exclusive new
Borden’s tenure encompasses a multi-generational members in estab- concentration of superior merchandise,”

wide range of positions in sales and lishing successful career and life goals says Dorothy Belshaw, President of Gi

product management, including the and then a ain them,” Borden remarks. & Home Décor for International Market
progression from sales manager to Before embarking on his lighting career, Centers. “Salon West will serve as a

coordinator and instructor at Sea Gull he was a former teacher with BA and splendid showcase for the crown jewels
Lighting’s Learning Center. He holds MA degrees in Education. Borden has of our be er home décor initiative. As

the American Lighting Association’s a wealth of educational experience the leading furniture, home decor and

(ALA) Lighting Specialist designation and recently earned his Certi ed gi destination in the western United
and has been named a Pillar of the Professional Coach (CPC) designation States, Las Vegas Market is commi ed

Industry by the organization for his through the World Coaching Institute.
to spotlighting the most fashion-forward
commi ee work within the ALA as the Companies and individuals in- styles for trend-focused designers and

long-time chairman of the Education terested in contacting Borden as a retailers.”

Commi ee as well as his business ac- business consultant can e-mail him
Exhibitors showing in Salon West have
complishments. He developed various at esborden@hotmail.com or for his commi ed to materially changing their

programs and ideas for the ALA and coaching and mentoring program, email showroom displays every market to keep
serves as the liaison between the ALA him at eric@path nder-coaching- the cu ing-edge presentation fresh and

and IES, serving as Co-Chair of the IES
guidance.com.
invigorating.

In addition to the gala launch party, Las
Vegas Market will be supporting the debut

“I am at a point in life where I feel compelled of Salon West with a variety of unique
initiatives throughout Winter Market,
to share my personal experiences with
including special showroom events and
the goal of assisting multi-generational
trunk shows plus dedicated product
members in establishing successful career displays featuring merchandise from

and life goals and then a ain them.”
Salon West exhibitors at the C5 escalator
lobby and on other be er goods oors.

12 enLIGHTenment Magazine | deceMber 2016
www.enlightenmentmag.com