Page 26 - Lighting Magazine January 2020

Enters Lighting Industry in a BigWayat KBIS 2020
From edgy Industrial Chic to classic understated forms, KOHLER Lighting Offers Whole Home Solutions With Details That Shine
22 enLIGHTenment Magazine | January 2020
www.enlightenmentmag.com
With the exception of very few companies, most consumers have been historically hard-pressed to recall the name of a lighting brand, much less ask for it at retail. One of the largest family-owned manufacturers in America, Kohler Co., is aiming to change that perception with the January 2020 launch of KOHLER Lighting at the Kitchen & Bath Industry Show (KBIS).
KOHLER Lighting is a new product category within Kohler Co. Designed to appeal to a wide range of tastes, the internal design team behind the new lighting drew their inspiration from some of the most highly regarded collections under the Kohler umbrella. Over 200 new SKUs are already
available for purchase with additional design intro- ductions planned throughout 2020 and 2021.
Lighting is a natural next step for Kohler Co. Steeped in a long 146-year history of being a leader within the industry producing design-led products for the kitchen and bathroom, Kohler Co. has built its storied reputation and vast product portfolio through its vision, innovation, and impeccable at- tention to detail. Setting a standard upon which generations of consumers and designers have helped to make Kohler a household name speaks to its promise of great product design, uncom- promising quality, price points for every budget, and incorporating the very latest cutting-edge