Bulbrite Hosts Bike Build Challenge, Donates Bikes

Bulbrite Hosts Bike Build Challenge, Donates Bikes

Moonachie, N.J.-based BULBRITE recently hosted a company-wide Bike Building Contest resulting in the donation of five children’s bicycles to the town of Moonachie and children in need.

All Bulbrite employees were divided into five interdepartmental bike-building teams. With the objective of building a bicycle and creating a commercial for the bike, the teams set to work on building each bike by hand. With popcorn and snacks ready, all the videos were aired at a company-wide viewing.  The winner was voted on and announced at the April monthly company meeting.

The Bike Build was an opportunity for team members to interact and build deeper working relationships with each other. Bulbrite prides itself with creating a work environment where people enjoy coming to work.  “It isn’t just about getting the work done, it is also about building friendships that last,” comments Andrew Miller, Marketing Communications Manager.

Cultivating Bulbrite’s award-winning BE BRITE culture is at the center of a year-long program with the ultimate goal of building a fully aligned, engaged, and high-performing team. Mary Hogan, Director/Human Resources, adds, “We plan several different functions throughout the year with many of them focusing on reaching out into our local community of Moonachie.  As a company, we have been so richly blessed we look for many ways to give back to our town.”  Other events at Bulbrite include their Bring Your Child to Work Day and a corporate 5K run. 


Team “Cool Beans” won this year’s Bike Build event with a funny and original video based on a famous infomercial spot. The commercials pushed the staff to tap into unused talents. The bikes have all been donated to the municipality of Moonachie to benefit children in need.

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