Juniper by IMC has launched the JuniperCommerce blog for sharing news and information with the Gift, Home, and Apparel industries. With subject matter covering news as well as tips and trends, the blog was created to inform and engage wholesale industry sellers on a regular basis.
IMC operates more than 20 million square feet of premium wholesale showroom space at High Point Market, Las Vegas Market, and Atlanta Market.
“Our new JuniperCommerce blog not only provides our current and future customers with insights into who we are and what we do, but also addresses ecommerce trends and omnichannel opportunities available for our industries,” says Eric Dean, President of Juniper. “The blog is a great extension of the ecommerce and sales automation tools that JuniperCommerce offers.”
Through an ongoing series of blog posts – both from Juniper staff as well as guest contributors – the JuniperCommerce blog offers educational and engaging content and serves as a resource for wholesalers. The first posts currently live on the blog range from profiles of Juniper leadership – CEO Bill Furlong forges connections between rappelling and ecommerce innovation – to posts about the importance of PCI compliance to protect companies, customers, and credit card data.
“The blog offers an easy way for Juniper to continue to connect with the industry, and we plan to launch a second, JuniperMarket blog, to coincide with our new digital e-commerce marketplace launching later this year,” Dean adds.
Future blog content will cover a wide range of subject matter relevant to both JuniperCommerce’s suite of SaaS tools and the many ways Juniper can expand, explain and facilitate successful selling at IMC’s Markets and on JuniperMarket.