Last year, before the initial tariffs were announced, executives at California-based commercial lighting company Optec LED decided to relocate production from China to the U.S. for the benefit of their…
Editor’s Note July 2019
From Margin Pinch to Hard Squeeze No one is ever happy about receiving a price increase, and although postponed for nearly half a year, the inevitable 25% tariff on goods…
Made in the USA
Welcome to our annual spotlight on domestic manufacturers! In this special advertising showcase, companies that make their products in America tell us what makes their businesses stand out. HAMMERTON: SALT…
4 Key Concerns in Human-Centric Lighting
With so many different definitions of the ubiquitous term out there, perhaps a broad philosophy of human-centric lighting is the most effective way to explain this science to clients. By…
Tariffs — One Year Later: Smoke or Fire?
Since tariffs on Chinese imports went into effect last fall there were two postponements before the inevitable additional hike this spring. Many assumed domestic manufacturers’ business would see an immediate…
The Latest in Light Sources & Controls
Both the light source and controls categories are evolving quickly, and in some cases combining in a process called “convergence.” Here are some of the stand-outs I’ve seen at recent…
Finding New Customers
Industry pros share top tips for expanding your client reach and increasing foot traffic. [dropcap style=”letter” size=”52″ bg_color=”#ffffff” txt_color=”#d33030″]T[/dropcap]argeting your marketing to sell to customers of all ages and needs…
How to Succeed With Transactional & Relational Customers
Knowing how to work with each type of customer requires a different sales process. [dropcap style=”letter” size=”52″ bg_color=”#ffffff” txt_color=”#d33030″]T[/dropcap]here are two defined types of sales processes — one is transactional,…
Hinkley’s Rick Wiedemer Recovering From Life-Threatening Fall
After successful emergency brain surgery, Wiedemer shows signs of improvement. The lighting industry was collectively shocked and saddened last week when word spread that Avon Lake, Ohio-based Hinkley Lighting’s CEO…
Kathy Ireland to Headline Gift for Life Fundraiser at Las Vegas Market
Proceeds to Benefit DIFFA: Design Industries Foundation Fighting AIDS Las Vegas Market has tapped Kathy Ireland®, Chair, CEO & Chief Designer of the eponymous global lifestyle brand and ambassador for…