New & Familiar Faces at Lightovation, Many Showrooms Expand

The year 2020 kicks off with Lightovation – Dallas International Lighting Show opening earlier than in years past, January 8 to 12, concurrent with the Dallas Total Home & Gift Market, which will run January 8 to 14.

It has been two years since Fine Art Lamps – recently renamed Fine Art Handcrafted Lighting – and Juno Lighting (acquired by Acuity Brands nearly five years ago) had permanent space in the Dallas Market Center (DMC), but this coming January they will return with brand new showrooms in the Trade Mart. Fine Art will be located along the atrium in TM 4705; Acuity Brands will feature its residential and retail lines of smart home, LED, and lighting solutions (including Juno AI) in a new custom, interactive space in TM 4634.

It will be the first time that Brazilian company Accord Lighting will show its contemporary wood lamps and lighting (TM 3533) at Lightovation, plus leading Australian lighting and ceiling fan company Beacon Lighting will open its permanent showroom in TM 4933.

Canadian company Artika, headquartered in Quebec, will be moving into TM 3309 to showcase its lighting solutions, while Viz Glass relocates from the 10th floor in Light + Design on Ten to its first branded permanent space in the Trade Mart (TM 4509).

New additions to the Spectrum shared showroom (TM 4432) are ceiling fan resource Aeratron, plus service providers XO Logic, Windward Software, and SPECTRA.

Relocating showrooms include Golden Lighting (now in TM 4319), and Emerson, which will join its new parent company,  Luminance Brands, in TM 3135.

There is an extended roster of showroom expansions on tap for the January show including:

  • Sonneman—A Way of Light, which will add 3,000 square feet for a total showroom of 9,000 square feet in TM 4804
  • DALS Lighting, which will almost double its size in a new atrium location (TM 3602)
  • Terracotta Designs will nearly triple the size of its previous showroom in a new location (TM 3519) as well as the world premiere of its sister brand, Kanova & Company
  • and Ulextra, which will more than double its footprint in a new showroom (TM 4517)

In the World Trade Center building, the Light + Design on Ten (WTC 10085) Smarter Living by Design smart home showroom has been updated to include new experiences such as The Wall Luxury by Samsung, an installation that utilizes a new generation of display technology and can be  programmed to create customized content. Other new resources in Light + Design include Urban 33, a company with a range of retro-stylish fixtures, chandeliers, and lamps.

“Dallas will be the global center of residential lighting commerce and business intelligence in January, with an epic show debuting more new resources, technology, and styles across all categories,” says Cindy Morris, President & CEO of DMC. “This is a critical show for retailers to survey trends and gain insights, so we are proud to add new exhibitors and to welcome expansions and renewals across the marketplace. We are anticipating a record event as the industry gathers inside the dominant trading center.”

In addition to new products, Lightovation will offer educational events and networking opportunities. Inside The SMART Center (TM 4826) there will be free sessions focused on innovative approaches to marketing your business as well as lighting applications.

Wednesday, January 8

10:00 a.m. to 11:00 a.m.: David Rendall, “The Freak Factor: Discovering Uniqueness by Flaunting Weakness.” This opening keynote session is followed by a book-signing and reception in The SMART Center for Rendall’s book “Pink Goldfish.” Attendees can enjoy pink mimosas and other refreshments as they pick up a complimentary copy of the book while supplies last.

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1106

2:00 p.m. to 3:00 p.m.: David Rendall, “Pink Goldfish: Differentiating Your Business”

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1107

4:00 p.m. to 5:00 p.m.: Glen Boudreaux, RID, ASID, IDS, “Say What you Mean, Mean What you Say – A Course in Transparency and Ethics in the Lighting Industry”

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1108

Thursday, January 9

8:00 a.m. to 9:00 a.m.: Peter Romaniello, IALD, “When and Where to Use Tunable White Lighting”

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1109

10:00 a.m. to 11:00 a.m.: Leslie Carothers, “Digital Marketing: What You Need to Know to Take Your Sales to the Next Level in 2020”

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1110

2:00 p.m. to 3:00 p.m.: Leslie Carothers, “Beyond the Basics: Advanced Social Media Strategies for Digital Natives”

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1111

4:00 p.m. to  5:00 p.m.: Peter Romaniello, IALD, “Evaluating and Improving A Proposed Plan/Design”

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1112

Additional free seminars, organized by the American Lighting Association (ALA) and held at The SMART Center (TM 4826) include the following:

Wednesday, January 8

4:00 p.m. – 5:00 p.m.: “Say What you Mean, Mean What you Say” – A Course in Transparency and Ethics in the Lighting Industry

Presented by Glen Boudreaux, RID, ASID, IDS

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1108

Thursday, January 9

8:00 a.m. – 9:00 a.m.: When and Where to Use Tunable White Lighting

Presented by:  Peter Romaniello, IALD

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1109

 

4:00 p.m. – 5:00 p.m.: Evaluating and Improving a Proposed Plan/Design

Presented by:  Peter Romaniello, IALD

Credit: 1 CLC Hour

Registration: https://alamembers.com/Professional-Education/Course/CourseId/1112

All seminars in The SMART Center are free for Lightovation attendees.

Networking opportunities during Lightovation will include the popular Women in Lighting Reception, hosted by Progress Lighting (TM 3840) on Wedesday, January 8, at 5 p.m; and Cheers With Peers, a joint event for ALA Young Executives and ART’s Under 40 members on Thursday, January 9, at 5 p.m. in The SMART Center.

The most notable networking opportunity at Lightovation is the Lighting After Dark party, taking place this year on Thursday night. All buyers, exhibitors, and reps are welcome to enjoy food, drinks, entertainment, and networking with other industry professionals; just bring your badge for entry. This sci-fi themed Lighting After Dark will transform the Chaparral Room on the 38th floor of the Center Tower at the updated Sheraton Dallas Hotel on Thursday, January 9, from 8 p.m. to 11 p.m.

The Sheraton Dallas is the official Lightovation hotel and recently completed a multimillion-dollar renovation to unveil a refreshed lobby, guest rooms, and dining options.

Lighting manufacturers, retailers, designers and sales representatives will be among those honored at the 31st ARTS Awards, a black-tie gala recognizing leaders in all facets of the home accessories industry. The gala will take place on Friday, January 10, at the Hilton Anatole, with cocktails at 6 p.m. and dinner at 7 p.m. The ARTS Awards are co-produced by Dallas Market Center and ART, the creative home furnishings network. Tickets for the event may be purchased at dallasmarketcenter.com/artsawards.

Two opportunities for recognition surrounding the June edition of Lightovation will be promoted at the January show. The 11th annual Showroom of the Year Awards program will be accepting nominations starting in late November and during January Lightovation; nominations are already being accepted for the Light Stars program, which honors top retail salespeople from across North America with complimentary travel to attend June Lightovation for the first time. Anyone in the industry may nominate a first-time attendee at dallasmarketcenter.com/LightStars.

For more information, visit www.dallasmarketcenter.com and click on Lightovation or follow the #Lightovation hashtag on social media via the Lightovation Facebook Page and Lightovation – Lighting Industry Discussion Group.

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