Harbor City, Calif.-based Noribachi, a custom LED manufacturer, and global leader in advanced component solutions l Samsung Electronics, have established a partnership that will draw upon the technology and engineering strengths of each company to spark innovation in the U.S. LED lighting market.
“We are excited to partner with Samsung,” says Farzad Dibachi, CEO of Noribachi. “There has been little disruption in the lighting industry for over 50 years. The growth of the LED marketplace has – for the first time since Edison’s invention – made lighting a technology-centric industry. There is no better way to approach this new market than for two technology innovators to partner to move this industry forward.”
Young Joo Jin, VP/Strategic Marketing for LED Business at Samsung Electronics, adds, “Noribachi presents an excellent strategic fit as our LED Lighting partner. As a technology-centric company dedicated to meet specific customer requirements, Noribachi will be able to continuously develop LED lighting products that showcase Samsung’s superior core products.”
As part of the agreement, Noribachi will incorporate Samsung’s various LED component products and technologies – including high-power LED package LH351B, which features high efficacy with color stability – into its Bespoke Engineered and Specifically Tailored (BEST) LED product strategy. As a result, customers will continue to receive LED lighting products built to their exact specifications with state-of-the-art components.
The partnership combines Noribachi’s engineering strengths with Samsung’s electronics expertise and advanced LED components.
Noribachi will continue to manufacture its LED light engines and light fixtures at its manufacturing facility in California.