enLIGHTenment Magazine asked renowned home décor trend spotter Elaine Markoutsas to be our eyes and ears at the recent Salone del Mobile/Euroluce show in Milan. It’s no surprise that lighting…
Thank You, Come Again!
Bringing in a fresh assortment of accessories regularly is an effective way to keep customers coming back, bolstering foot traffic and increasing sales. The consensus among lighting retailers is that…
The Lowdown on LiFi
Along with IoT, Light+Health, and horticultural lighting, LiFi is one of the biggest tech trends in the lighting industry. [dropcap style=”letter” size=”52″ bg_color=”#ffffff” txt_color=”#23cbdd”]I[/dropcap]n case you haven’t heard of the…
Strength in Numbers: Lighting One
Buying groups aren’t just about purchasing volume anymore. The advantages for members have broadened to include marketing programs, business services, and recruiting tools. Celebrating its 20th anniversary this year, Lighting…
Color Our World
Internationally acclaimed lighting designer Leni Schwendinger – an innovator and authority on urban lighting and infrastructure – discusses what’s possible with light as an environmental tool with lighting designer Mike…
Tell Your Story
Macy’s new STORY concept – described as a “narrative-driven retail experience” – has increased foot traffic & engagement and is inspirational for retailers in all categories. Before discussing Macy’s STORY…
The Power of Props
One of your favorite childhood activities can be a successful selling tool in your showroom. Let’s take a trip back in time — for some of us, that means going…
Hudson Valley Lighting Group to Debut at Summer Las Vegas Market
The Las Vegas Market has announced today that California-based Hudson Valley Lighting Group will open its first-ever West Coast showroom during the upcoming Summer 2019 market (July 28-Aug. 1). The…
Jeff Parker Joins Luminii as CEO
Niles, Ill.-based Luminii, a leading manufacturer of specification-grade architectural LED lighting systems, has appointed industry veteran Jeff Parker as the company’s new Chief Executive Officer. In this position, Parker will…
Dallas Market Center Debuts New Lifestyle Campaign
Dallas Market Center has unveiled a new advertising campaign that communicates the Dallas Market Center brand and its position as a leading lifestyle marketplace, supported by the new tagline: Inspiration…
