In his three years as National Sales Manager at CWI Lighting, headquartered in Toronto, long-time lighting industry veteran Maher Shaheen helped expand CWI into contemporary luxury design while building national representation in lighting showrooms as well as commercial and hospitality design firms. The year 2021 brings a promotion to Executive Vice President of Sales in recognition of his efforts. “They’ve really let me spread my wings,” Shaheen says in appreciation. In his new role, Shaheen will oversee all U.S. operations, global retail showrooms, and North American business channels.
“Maher has done a great job strengthening our relationships with lighting rep agencies, showrooms, and customers,” comments Ali Hameed, CWI’s Chief Business Officer. “He is committed to finding new and creative ways to get our products into homes, new construction installations, and hospitality spaces. He is a strong leader and I’m confident he will guide our company to even greater success.”
Shaheen states that it is the relationships and trust he and CWI have built with customers that are most rewarding and key ingredients for their success. He and CWI are looking forward to welcoming lighting buyers to their expanded LIGHTOVATION showroom in March. The company also invites customers to take a 360-degree virtual tour of the showroom here http://showroom.gso360.com/3d/dallas/cwi.html