Industry pros share top tips for expanding your client reach and increasing foot traffic. [dropcap style=”letter” size=”52″ bg_color=”#ffffff” txt_color=”#d33030″]T[/dropcap]argeting your marketing to sell to customers of all ages and needs…
How to Succeed With Transactional & Relational Customers
Knowing how to work with each type of customer requires a different sales process. [dropcap style=”letter” size=”52″ bg_color=”#ffffff” txt_color=”#d33030″]T[/dropcap]here are two defined types of sales processes — one is transactional,…
Hinkley’s Rick Wiedemer Recovering From Life-Threatening Fall
After successful emergency brain surgery, Wiedemer shows signs of improvement. The lighting industry was collectively shocked and saddened last week when word spread that Avon Lake, Ohio-based Hinkley Lighting’s CEO…
Kathy Ireland to Headline Gift for Life Fundraiser at Las Vegas Market
Proceeds to Benefit DIFFA: Design Industries Foundation Fighting AIDS Las Vegas Market has tapped Kathy Ireland®, Chair, CEO & Chief Designer of the eponymous global lifestyle brand and ambassador for…
Arteriors Partners With Investment Firm to Spur Growth, Moussa & His Executive Team Remain in Control
Dallas-based lighting, furniture, and accessories company Arteriors has partnered with Minnesota-based Norwest Equity Partners (NEP) with the goal of continuing its growth and expansion. NEP’s investment marks the first time…
Market Choice Winners Announced at LIGHTOVATION
Organized by Dallas Market Center (DMC) in partnership with enLIGHTenment magazine, the most recent Market Choice Awards – held several days ago at LIGHTOVATION: Dallas International Lighting Show –…
Lighting One Celebrates 20 Years at Celebration Gala
Honoring Lighting One Past, Present, and Future Lighting One®, the industry-leading cooperative, lived up to its convention theme, “Be Even More,” as the organization hosted its celebration gala on June…
Roberta Silva Appointed CEO of FLOS
Milan, Italy-based Design Holding has named Roberta Silva as the new Chief Executive Officer (CEO) of premium brand lighting manufacturer Flos. Silva was selected by the Group’s shareholders together with…
Hudson Valley Lighting’s NY Facility Receives LEED Silver Status
Hudson Valley Lighting Group’s facility in Wappingers Falls, N.Y., has been awarded with the LEED Silver designation for energy efficiency. The Leadership in Energy and Environmental Design (LEED) is a…
Corbett Lighting Adds to the Glamour at the 2019 LEGENDS Festival
Thousands of attendees turned out to celebrate legendary design stars for the La Cienega Design Quarter’s (LCDQ) annual LEGENDS event in Hollywood. For the first time, the LCDQ honored two…
