Industry veteran Ed Steen has been appointed Southern Regional Commercial Manager for Commerce, Calif.-based Nora Lighting by Fred Farzan, President & CEO.

Based in West Palm Beach, Fla., Steen has worked in the lighting industry for more than 25 years. His Nora sales territory covers 12 states throughout the Southeast to Texas.

“Ed brings an exceptional depth of experience and product knowledge to Nora,” Farzan says. “As a sales team leader, Ed will be overseeing relationships with our Southeast rep agencies and will also be working with key specifiers, distributors, and installers. Our regional teams are committed to providing outstanding customer service, as Nora continues to introduce innovative LED product lines for residential, architectural, and commercial markets.”

Prior to joining Nora, Steen was a district sales manager with lighting industry manufacturers, including Juno Lighting, Osram Sylvania, Philips, Universal Ballast, and Maxlite.