Winning Against the Competition
In his ALA Conference keynote presentation, Bob Phibbs, “The Retail Doctor,” shared his tips for...
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Category: American Lighting Association
Smart Choices
At the recent ALA Conference, Terry McGowan emphasized to showrooms and manufacturers that...
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Developing a Personal Brand
Presenter Susan Fignar of Pur*sue Inc. – the featured speaker at the Women in Lighting event at...
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Heating Things Up in Arizona
The American Lighting Association (ALA) heads to the JW Marriott Desert Ridge in Phoenix for...
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Building An Executive Presence
With the number of women in top management steadily increasing in the lighting industry, Emmy...
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Be Prepared for the Next Economic Ride
Over the next few years, the U.S. economy will continue to grow, but watch out for a hard hit by...
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Where Did All My Customers Go?
Where Did All My Customers Go?ALA Conference keynote speaker David Avrin details why customers...
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A Legacy of Leadership
This year is monumental for Abe Kleinberg of Crystorama as the company he founded hits its 60th...
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Small Retailers Win Big
ALA Conference speaker and noted retail author Pam Danziger of Unity Marketing believes the time...
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ALA Relaunches Web Site
During its September conference, the American Lighting Association (ALA) announced that it will...
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Why It’s “Smart” to Offer the Connected Home
The terms “smart home” and “the connected home” were emphasized throughout the ALA Conference —...
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